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Blatant advertising is quickly becoming a dying art online as people are rejecting more and more the in your face advertising technique from online marketers. Unsolicited emails (spamming) has drastically cut the way bulk email spammers flood our inboxes with advertisings for almost any item in the world. Other forms of advertising like safelists, traffic exchanges and other forms of direct advertising are also having minimal effect when employed by an internet marketer.

In stark contrast article marketing has become the buzz as more marketers are inclined to use this method of advertising. No wonder web 2.0 technology was an instant success when introduced. Social bookmarking and networking was the fuel content marketing needed to push online advertising to the next level.

What does this mean for you...you must be able to put at least 250 words together to form sentences, then paragraphs and 'Eureka' you have an article. Note you don't have to be an English major to write effective article, as for me I always tell friends and colleagues that I write just like I would talk, I don't have a great command of the English language so definitely one cannot expect my article to make for perfect reading by the educated elite...but the main thing is my thoughts are been communicated effectively. Try to make your writing easily read, so even if you have excellent command of the English language, remember not all your readers will understand some of the "big words" you may use in your presentation. Just keep it simple.

Now you may ask the question "why article marketing"? but my answer would be "why not"? It is a fact that most people that enter a search term on a search engine is looking for information and article writing and by extension marketing will provide such information to satisfy the needs of the one seeking information, and yes if your information is packaged correctly you can gain a client/customer/team member.

So churn your work from home business into overdrive by utilizing article writing complimented by all the tools available in web 2.0. You will be surprised at what article writing will do for your Search Engine Optimization Marketing efforts.

Melford Woolery is a Search Engine Optimization Specialist Ghost Writer, Lead Generation Expert and Work From Home Mentor living on the small Caribbean Island of Jamaica. He enjoy reading and writing articles on topics including MLM and Network marketing Industry. He Also has a website where you will find tools to Generate your own business leads at its finest